Episode #48 How To Optimize Your Sales To Create More Freedom With Jason Cutter

How do you optimize your sales team to create more freedom? Sales success consultant, podcast host and author Jason Cutter has the answer! On today’s podcast, Jason discusses his role in helping businesses sell more effectively as well as his business wisdom. 

Jason is the founder of Cutter Consulting Group, where he works tirelessly to breathe new life into the sales industry. His focus is to help businesses fill in the gaps within their sales team so their reps are ready to hit the ground running. 

If your sales are stagnating, you have some gaps within your business or you have an uninspired sales team on your hands, Jason will help you optimize your sales tactics to help you meet your goals. His vision is to make sales more than just taking an order but rather an exciting, thrilling career. 

Jason’s Business Wisdom

On today’s show, Jason also shares his wisdom learned from being in business for almost 20 years. He says one of the biggest challenges in business is being self-aware as an owner. Business owners need to ask themselves what their strengths and weaknesses are, what they need to focus on and what areas they need to bring in help for.

Many business owners are typically biased toward one area of their organization, usually, the one they have the most experience with such as sales or marketing. With this bias in place, the other areas of the business suffer. Being self-aware of what you’re good at will allow you to delegate tasks that you don’t want to do. You have to put trust in your team and surround yourself with the right people for the job. 

These ideas are especially true when working in the digital space, as many businesses are dealing with chaos and overwhelm. Luckily, when it comes to sales, Jason’s consulting group has new and exciting ways to help your reps go beyond their quotas and really enjoy their careers. Thus, making YOU more money (and who doesn’t love that?). Are you ready to jumpstart your sales career? Does your sales team need a revamp? Contact Jason on his website, where you can also buy his book “Selling with Authentic Persuasion and listen to his “Authentic Persuasion” podcast.


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