How to Raise Your B2B Sales Through Podcasting

 

On today’s podcast, John Corcoran offers his wisdom for business owners looking to strengthen their network and relationships. Through podcasting and creative content, John is able to help his clients generate ROI without traditional selling techniques. 

John, along with his partner Dr. Jeremy Weisz, founded their company, Rise25 LLC, to help B2B businesses connect to prospects, referral partners and strategic partners using a done-for-you podcast. With over 20 years of collective podcast experience, Rise25 aims to use content and relationships to grow your business. 

John describes himself as a recovering attorney, having practiced law for a number of years. About 10 years ago, he left his practice behind to start his entrepreneurial journey. Through his podcast, “Smart Business Revolution”, John has met with hundreds of entrepreneurs, CEOs and authors. 

Through his own podcast network, John is able to show his clients how they can do the same. The traditional selling techniques of cold-calling and emailing are just not effective or efficient. John says the most effective way to grow your business is through your network, and podcasting is one of the best ways to grow your network. 

John’s Business Wisdom

John believes that every obstacle in business can be overcome with the help of a colleague. The more people you have in your network the more resources you have for solving problems. What better way to get to know other business leaders than a podcast? Not only will you gain wisdom from them, but you will get to know them on a deeper level. 

John says the secret is to be proactive when growing your network. Don’t wait for people to come to you. If you want to get in touch with someone you admire, reach out to that person! Your network can develop in a variety of ways, but actively working on growing it is essential. 

John also stresses the importance of content. With digital marketing being the name of the game these days, sharing content is one of the most effective ways to increase your revenue and strengthen your network. 

So, is it time to ditch the cold calling and start a podcast? Rise25 has the tools you need to get started. Contact John directly at john@rise25media.com or visit the company’s website to learn more about what they do. 

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