Katie Switzer identifies herself as a West Virginian, a wife, a mother, and a successful business owner. She works in the digital space, helping run Facebook ads for e-commerce companies.

She is passionate about helping other leaders grow and scale their businesses. It gives her great joy to witness how her skills can transform her clients’ businesses and help them reach a wider audience.

In this episode, Katie discloses in great detail how to leverage advertising with a few simple secrets. She goes over several valuable tips, including Facebook bid auctions, how to get the most out of your budget, and retargeting.

Katie also discusses how important it is for business leaders to be unafraid to ask for help, and she shares her favorite getaway when she needs a break.

You can easily reach Katie by email: Katie@engineeredmarketing.io

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